Objectives
- Explain the core principles, terminology and governing standards of Event Management
- Apply proven methods and tools for Event Management to real workplace situations
- Analyse performance data to find risks, gaps and improvement opportunities
- Compare your practice with international benchmarks and regional case studies
- Build a practical action plan to apply Event Management in your organisation
Who should attend
Marketing, sales, communications and customer service teams.
Course outline — 5 days
- Day 1Principles, terminology and governing standardsEvent Management
- Day 2Methods, tools and calculationsEvent Management
- Day 3Operation, inspection and performanceEvent Management
- Day 4Risk, troubleshooting and case studiesEvent Management
- Day 5Best practice, assessment and action planEvent Management
10-day outline
- Day 1Principles, terminology and governing standardsEvent Management
- Day 2Methods, tools and calculationsEvent Management
- Day 3Operation, inspection and performanceEvent Management
- Day 4Risk, troubleshooting and case studiesEvent Management
- Day 5Best practice review and mid-course assessmentEvent Management
- Day 6Advanced analysis techniquesEvent Management
- Day 7Digital tools, data and softwareEvent Management
- Day 8Practical labs and simulationsEvent Management
- Day 9Regional benchmarks and lessons learnedEvent Management
- Day 10Capstone project and final assessmentEvent Management
Upcoming sessions 2027–2030
| City | Dates | Duration |
|---|---|---|
| Sharm El Sheikh | 5 Apr 2027 – 9 Apr 2027 | 5 days |
| Lagos | 25 Oct 2027 – 29 Oct 2027 | 5 days |
| Live Online | 24 Jul 2028 – 28 Jul 2028 | 5 days |
| Tunis | 25 Sep 2028 – 29 Sep 2028 | 5 days |
| Athens | 22 Oct 2029 – 26 Oct 2029 | 5 days |
No public session is listed yet. We can run this course in any city on your dates, online, or at your company.